Business Library

Welcome to the Shell LiveWIRE Business Library! Are you just starting up? Thinking of scaling? Choose a Business Stage from the menu below to find information appropriate to your current situation. Alternatively, you can use the search tool to look for specific topics.

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Displaying filtered results by: 'Lead Generation' (Remove Filter)

Prospecting For and Generating Leads

The first and crucial step in selling is to identify prospective customers (prospects).