Business Library

Welcome to the Shell LiveWIRE Business Library! Are you just starting up? Thinking of scaling? Choose a Business Stage from the menu below to find information appropriate to your current situation. Alternatively, you can use the search tool to look for specific topics.

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The Business Plan

The Business Plan

If you're a startup, writing a business plan is a great way to gather all your thoughts and ideas together in one place, no matter how poorly formed they might be at this stage.

Preparing Your Business Plan

A good business plan is a complete description of a business and its plans for the next one to three years.

Contents of a Business Plan

So what should you include in your business plan?

Why You Need a Business Plan: The Importance of Planning

Why You Need a Business Plan: The Importance of Planning

The best businesses see business planning as a continuous activity setting both long-term and short-term goals and objectives. Both are important, as is regular monitoring to determine if goals and objectives are being met.

Effective Planning

When you are planning to meet your objectives you must set priorities within your established goals.