Rossa Shanks (Great Little Place)
Entrepreneurs: Rossa Shanks and Rich Brown
Business: Great Little Place
Great Little Place is a digital guide to nothing but the most charming places in town.
The business helps people find and share enchanting venues. It’s a shout out for the little guys, the labours of love, the places with soul, be they bars, museums or a tiny restaurant off the beaten track. Great Little Place is the place to go to when you want to take someone special, somewhere special.
Rossa Shanks (left) and Rich Brown (right) of Great Little Place Ltd.
Unlike its competitors, the business only features venues that are personally recommended by its community. Members also decide what stays and what goes. It’s about quality, not quantity. This makes the digital service sustainable and scalable.
The business is also innovative in how it is building its brand. Great Little Place exists because a lot of people have gotten behind an idea. It’s by the people, for the people. That’s why, to take the service to the next level, the business asked our 270,000 fans (across Facebook, Twitter and its newsletter database) for £10,000 to build a better digital service (http://www.crowdfunder.co.uk/investment/great-little-place-157).
By December 2011, Great Little Place’s new site will be live, followed by location-based mobile apps in 2012.
You can follow Great Little Place Ltd on Twitter @glpLondon
Elevator Pitch Video
Shortly, you will be able to watch Rossa's winning elevator pitch video again in the video player in the top right hand corner of this page.