Forrester’s Seven C’s of Web Content Management

[MS_QTS]

Forrester’s Seven C’s of Web Content Management describes how wide spread web access, sophisticated consumers, and the emergence of new channels has transformed WCM.
WCM allows marketing and eBusiness specialists to engage customers and meet business objectives.

• Increase conversion rates
• Improve customer solutions
• Target content
• Mobile delivery
• Social interaction
• Web analytics and optimization

Start expanding your WCM strategy. Download at:
http://mkto-m0075.com/track?type=cli...2FFdEfSHc44%3D

[amac]

Thanks for sharing this. Open source has definitely made big in-roads in content management within enterprises, I can see other areas e.g erp, server tools etc making similar in-roads too.