This site uses cookies. By continuing to browse the site you are agreeing to our use of cookies. Find out more hereX

Home > Discussion Forum

Discussion Forum

gregfindley.com gregfindley.com is offline
Connector
Join Date: Apr 2006
Location: East Kent
Posts: 461
Business Name

Hi all,

I have been a member of the forums for a while, under the username gregfindley.com, which was also my trading name as a freelance designer.

I am planning to start my own design company in 2008, under the name of Story Creative, just wondered what everyone thought of the name really? As although I really like it, its not yet 'set in stone' so would be useful to get some feedback.

Essentially we will be a graphic design agency offering logos and branding, print design and web design, and as the name suggests we will be focused on communicating our clients story through creative design.

Thanks in advance for any feedback,
Greg
__________________
I'm a freelance Graphic & Web Designer - GregFindley.com & I also run DesignForums.co.uk
Reply With Quote
JustOneUK JustOneUK is offline
Connector
Join Date: Nov 2005
Location: At my desk - always!
Posts: 1,034
Re: Business Name

Quote:
Originally posted by gregfindley.com
Story Creative
Hi Greg,
I don't like the name for a Design company. It doesn't really suit it.

My 2 c's

regards.........
__________________
A forum you can call your own - My Business Forum
Buy your own TOWN PAGE from only £10 - UK Towns
Buy a virtual celebrity webpage - Celebrities

Free Business Advertising | UK Business Directory
Local Business Directory | UK Business Directory | Free PC Tools
Lifetime Links | Cooking Recipes | Dessert recipes | 10,000 directories
Reply With Quote
QuikShop QuikShop is offline
Connector
Join Date: Apr 2008
Location: Cambridge
Posts: 157
Apparently the best brands contain no more than three syllables or if more than one word then each word has the same number of syllables - something to do with the rythym of reading (don't ask me why!).

I think Story Creative is imaginative but what message are you trying to get across? The word story to me immediately throws up pictures of books or some old dear on a rocking chair in a tweed outfit reading to kids in front of an open fire
__________________
Regards,
Dave

Internet Retailer
Easy to use eCommerce shops for home and business
Search Engine Optimisation
Reply With Quote
VLAHAKISA VLAHAKISA is offline
Connector
Join Date: Dec 2002
Location: Birmingham, UK
Posts: 1,494
Good

I like the idea but think you should think of a different word for Creative because this has been done to death by other design firms. So many firms are called 'xxx Creative'

I can see the reason for 'story' - one would expect creative designs to tell a story to their target market...to 'speak to them'

Amanda
Reply With Quote
Phil Phil is offline
Connector
Join Date: Mar 2003
Location: London
Posts: 944
Makes me think you're a writer or at a stretch, someone who does illustrations for books
__________________
Phil Rae B.Sc (Hons)

netInspired - Website | Application | Database Development

View Phil Rae's profile on LinkedIn      
Reply With Quote
bluecube bluecube is offline
Connector
Join Date: Sep 2006
Location: Birmingham
Posts: 622
I'll speak in Greg's absence, i believe it means that he will help tell your story through design.
__________________
Nathan Roberts
Web Design Birmingham

Latest Projects - Loudmouth | Make Up Artist Of The Year


Contact - 0121 314 0390 | info (at) bluecubemedia.co.uk | Website Design Birmingham
Reply With Quote
gregfindley.com gregfindley.com is offline
Connector
Join Date: Apr 2006
Location: East Kent
Posts: 461
Thanks for your feedback everyone.

My aim with the name was to have a blend between a descriptive name such as ABC Design Company and something completely unrelated like Purple Zebra.

The reasoning behind Story Creative, was as Nathan mentioned (thanks Nathan!) to communicate the fact that as a design company we will strive to understand your company, its values and USP's and essentially tell your story.

After all people remember stories.

Amanda- Thats a very good point, but at the same time, many companies have X Media, or X Design, I'm not sure what other options there are for adding to Story and still communicating design/creative services. Something to research any how!!

Thanks,
Greg
__________________
I'm a freelance Graphic & Web Designer - GregFindley.com & I also run DesignForums.co.uk
Reply With Quote
level200 level200 is offline
Connector
Join Date: Aug 2004
Posts: 223
I have a funky domain wanting a new home if your interested.

www.volbe.com
__________________
Web Design and Hosting:

www.level200.co.uk

Join our Nintendo Wii community:

www.wiispace.co.uk
Reply With Quote
gregfindley.com gregfindley.com is offline
Connector
Join Date: Apr 2006
Location: East Kent
Posts: 461
Thanks for the offer level200, but probably looking to steer clear of completely unrelated/random names,

Thanks,
Greg
__________________
I'm a freelance Graphic & Web Designer - GregFindley.com & I also run DesignForums.co.uk
Reply With Quote
NickH NickH is offline
Newbie
Join Date: Apr 2008
Posts: 3
Hi greg,
I like the name.

As others said, the reader does immediatly get drawn to the "story" part of the name, but if your idea is to create designs that tell a story, then thats fine i think.

Of the top of my head name suggestion: Get Across Studios? Get your clients over the bridge of finding effective design, get their message across.. lol as above, just my 2c.
Reply With Quote
James Smith's Avatar James Smith James Smith is offline
Connector
Join Date: Mar 2003
Location: Abingdon, Oxfordshire
Posts: 2,044
Why not use your name as you are currently?

Ive always thought it builds trust to use your own name as the branding, especially for a service business. You can always have "associates" or similar if bringing other people into it.

If anything this will make you stand out more against the plethora of "fancy" names that seem to be in vogue at the moment for this type of company.
Reply With Quote
VLAHAKISA VLAHAKISA is offline
Connector
Join Date: Dec 2002
Location: Birmingham, UK
Posts: 1,494
Irony?

I agree Greg many companies do have X Media, or X Design, but I would avoid making those a core component of your name also

What I think is that if you are going to say you are 'creative' it doesn't really evidence this by using the same company extension that millions of other designers also use already.

It almost an ironic company name if you know what I mean?

Amanda
Reply With Quote
gregfindley.com gregfindley.com is offline
Connector
Join Date: Apr 2006
Location: East Kent
Posts: 461
Hi James, I wanted to move away from my own name company, as I feel it will communicate the sense of a company as oppose to a freelancer as I have been, not to say there is anything negative in being a freelancer, I just feel I will be able to do more with my own branding and marketing.

Amanda, when you put it like that I can see exactly what you mean!! This is a tough one!

Thanks,
Greg
__________________
I'm a freelance Graphic & Web Designer - GregFindley.com & I also run DesignForums.co.uk
Reply With Quote
VLAHAKISA VLAHAKISA is offline
Connector
Join Date: Dec 2002
Location: Birmingham, UK
Posts: 1,494
Business Naming

Naming a business is always tough, maybe this blog I wrote will help you focus;

http://trulyace.com/blog/?p=54

Either that or confuse you more


Best Wishes

Amanda
Reply With Quote
gregfindley.com gregfindley.com is offline
Connector
Join Date: Apr 2006
Location: East Kent
Posts: 461
Thanks Amanda,

Its funny you posted that link as I just found it a few minutes ago! Yep.. I've been reading the entire archive of your blog

Gentleman & Van is genius

Now I'm just waiting for a sudden hit of inspiration!
__________________
I'm a freelance Graphic & Web Designer - GregFindley.com & I also run DesignForums.co.uk
Reply With Quote
Reply

Thread Tools Search this Thread
Search this Thread:

Advanced Search
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts
BB code is On
Smilies are On
[IMG] code is On
HTML code is Off


All times are GMT +1. The time now is 01:11 AM.


Powered by vBulletin® Version 3.8.1
Copyright ©2000 - 2014, Jelsoft Enterprises Ltd. Copyright Shell LiveWIRE 2005-2009