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ErinShellLiveWIRE's Avatar ErinShellLiveWIRE ErinShellLiveWIRE is offline
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Join Date: Apr 2009
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September Shell LiveWIRE 'Grand Ideas' Awards winners announced

The £1,000 Shell LiveWIRE 'Grand Ideas' Awards winners for September 2009 (awarded at the end of October) are:

David McGranaghan (Starring Roll Ltd), Ayrshire – Starring Roll is a board game that is aimed at families and friends who enjoy socialising and entertainment. It involves moving around the board as a character and 'auditioning' for roles in films, TV shows, plays and commercials. The 'auditions' encourage players to let go of their inhibitions and perform a number of challenges with accents, gargling, funny faces, silly voices, etc. Along the way, the players can collect, lose and gamble 'contacts', which enable them to move along more quickly. The first player to become the 'Superstar' is the winner. It is a game that appeals to the performer and celebrity in everyone.

Daniel Callaghan (MBA & Company), London – is an online global consultancy brokerage where companies all around the world can post short-term bespoke projects or research for execution by MBA students and graduates from the world's leading business schools. The service matches these projects to the appropriate MBA, based on a number of filters such as market, industry, function or cost and allows an efficient turn-around of work.

Ruth Ferguson (Olga Olsen), London – Before now, ethical fashion has never been desirable or sexy enough to be successful on the mainstream market. Olga Olsen is different. Olga Olsen produces cute, unique bikinis in Europe and Brazil, and gorgeous dresses and tops from sustainable handloom fabrics in India. Olga Olsen is concerned with products that enhance diversity, celebrate traditions, build communities, create meaningful employment, and respect local environmental conditions. It is a combination of product, skill and emotional investment. Olga Olsen is not just a brand but a vehicle communicating a lifestyle. It is bohemian, sexy and contemporary, combining quality with unique and innovative production.

Chinedu Ume-Ezeoke (Green Light), Leeds – Green Light creates a range of recycled waste oil candles. In keeping with a green and eco-friendly theme, the majority of ingredients are sourced locally from restaurants and households. Green Light plans aims to expand and sell to restaurants, bars and individual consumers.

Andre Campbell (Enfuse Youth), Waltham Cross – ‘Enfuse Youth’ is a series of programmes, one-to-one mentoring sessions and consultancy service, which provides a solution to problems facing today’s young people aged 13-21, such as employability and self-employability issues. Enfuse Youth aims to embed the spirit of entrepreneurship within the student body and help them to develop their business ideas or gain enterprising and employability skills in an interactive learning environment. ‘Enfuse Youth’ encourages self motivation, raises confidence, challenges anti-social and offending behaviour and ensures young people have an opportunity to achieve their full potential.

*Congratulations to Starring Roll Ltd for receiving the 'People's Choice' award which was voted for online by members of the Shell LiveWIRE community, whilst the other four winners were chosen by our panel of independent judges.

Commiserations to Jamie Macaulay (Ayetours Ltd), Graham Milton (Fluxedo Ltd) and Ruth and Leah Black (The Gin Palace) who narrowly missed out on the awards.

To watch the Elevator Pitch Videos of the winners again click here. For the runners up videos click here.
Erin Kinnee
Project Manager
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andre campbell, awards, chinedu ume-ezeoke, daniel callaghan, david mcgranaghan, graham milton, grand ideas, jamie macaulay, ruth and leah black, ruth ferguson, september, shell livewire

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