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View Full Version : How do we let our target market know how good our product is?


kiteship
01-06-2005, 11:51 PM
We are a start-up business with a good usp but we rely on submissions from artists to fund and fill our publications. We need to gain trust in our product and services but as this is our first publication, we have no evidence of quailty or testimonials.

Statler
03-06-2005, 10:31 AM
Hi,

How many issues have you published so far?

Lee

kiteship
03-06-2005, 11:16 AM
None, which is the main problem. If we had previous publications to showcase we could gain trust in our products and brand.

Statler
03-06-2005, 11:18 AM
Hi,

Have you considered doing a small trial run of the publication - perhaps allowing people to be included free of charge?

Lee

kiteship
04-06-2005, 10:44 AM
Yes, that is the only solution we can come up with at the moment aswell. Thanks for your help.

Statler
06-06-2005, 09:30 AM
Let me know how you get on.

Lee