Laurence Kemball-Cook (Pavegen) - 2011 Finalist
Entrepreneur: Laurence Kemball-Cook
Pavegen Systems produces paving slabs which generate electricity from footsteps. The slab harvests the wasted kinetic energy from each footstep and converts it into useful, off-grid renewable power. The Pavegen technology offers a tangible way for people to engage with renewable energy generation. A Pavegen slab can generate up to 7 Watts of power from a single footstep – enough to power 40 LEDs for one minute. The power generated can either be stored in one of our innovative storage solutions or used instantly to power low-energy applications. These applications include street lighting, way-finding solutions, advertising displays and more.
Laurence Kemball-Cook of Pavegen
Pavegen is constructed using a large proportion of recycled low carbon materials. The top rubber surface is made from 100% reused lorry tyres, and the entire casing is to be made of recycled polymer, low carbon concrete. Much of the internals are made from recycled aluminium. The manufacturing and assembly are kept within 200 miles of the central office in London, reducing the product’s environmental footprint.
Elevator Pitch Video
You can watch Laurence's winning elevator pitch video again in the video player in the top right hand corner of this page.