Iain Niblock (Logan Cyclewear)
Entrepreneur: Iain Niblock
Business: Logan Cyclewear
Logan Cycle Wear is a revolutionary new brand that will provide versatile and practical cycling clothing that allows riders to continue wearing their cycle kit off the bike. The business aims to provide a range of clothing that is simplistically stylish, uses non- traditional materials and fits exceedingly well. These three attributes will form the brand principles. Currently, cycle clothing is brightly coloured, sporting in style, and made from lycra or similar material, making it unattractive for riders to continue wearing whilst at the shops or socialising with friends, for example.
Iain Niblock of Logan Cyclewear.
You can follow Iain on Twitter @LoganCyclewear
Elevator Pitch Video
You can watch Iain's elevator pitch video again in the video player in the top right-hand corner of this page.